Rip Off, Repurpose, Repeat

Creativity and innovation are glorious buzzwords, essential marketing fodder these days for any glossy management training brochure or back cover book blurb but what do they really mean? I got to thinking about this as I’ve just done an inspiring 4-day course entitled Applied Innovation, where creativity was the watchword and innovation was, well, the one […]

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Blue For You

Google is red, Facebook is blue, Profits are sweet, And they come from you. Facebook is blue. Twitter is blue. LinkedIn is blue. Google+ is… red, because all the others are blue, otherwise they’d probably have gone with blue too! What is it with blue? There must be something, but isn’t it a kind of […]

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Busy Trap Blues

Beware the Busytrap, my son! The jobs that fight, the plans that hatch! Beware the crap that ‘must get done’ The Facebook Twittersnatch! I would have written this yesterday, apologies, but something came up. Well OK, this is what happened. There I was, innocently minding my own e-mail, when up popped a message I absolutely […]

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? Creativity Is What

‘Welcome to WordPress. This is your first post. Edit or delete it, then start writing!’ Such are the first 15 fine words that await all proud parents of a brand new WordPress website. Limp, soulless, uninspiring text, screaming out from a perfectly blank blog. And the very first thing you do… is delete them. Unless […]

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